Seen a bit of this running around lately, but this is the first successful use of it for advertising that has come across our desks, and now yours. (We say it is successful since it is a strong message and strong medium)
The work is awesome. Although I can't see anything from the video that suggests augmented reality. Seems more like it's just a couple of well placed giant projections.
ADCD is a local 501c3 compliant, non-profit, multi-disciplinary creative organization focused on strengthening the creative community through education, workshops, informative events, and annual design competitions.
ADCD's goal is to foster collaboration and inspiration among existing creatives, elevate local talent and resources, and empower the next generation of creative professionals.
1 comment:
The work is awesome. Although I can't see anything from the video that suggests augmented reality. Seems more like it's just a couple of well placed giant projections.
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