Friday Afternoon Creative, July 30

1500 Block South Acoma, Denver, 80223
5:30 - 7:30
Networking, food, bevs and general good times.

Extra Fine

Now, that brings a product benefit to life in an eye-catching way. Would love to see the brief. Grey, Barcelona, Spain

Salty Ogres

Really think the illustration brings you in on the ad, then you get to educate. Who says education has to be fully functional. Taproot India, Mumbai, India

Hello

This simply made me smile and we could use more advertising like that. Fallon in London

Perrier

Got to love watching things melt, even if it is a bit too CGI.

Best Buy Ap

Maybe not the most interesting way to tell the story, but the ap idea is fun and a great way to be involved with a partner. The idea that someone is sitting in the theater next to you and getting any info you are not is a wonderful way to drive you to texting in. The only question will be what Best Buy will do with your phone number.

Levis and Work

Jeep is doing this too, touting the american worker. Both work well, though, Levis has a stronger heritage and a quicker connection to its brand and is just a bit more effective. Wieden+Kennedy, Portland, USA

SMART

Nice little bit of stop animation spot for the new SMART Board out of Sharpe Blackmore Euro RSCG. There's a soft spot in my heart for the effort of stop motion.

Trick Shots

Something nice about the intrigue of the fancy trick shots on the fuse ball table. But what is really great is the YouTube Extensions and the behind the scenes:

Either the shots are real, and they are pretty amazing, or the whole thing is fake, and that too, is amazing. I'm going with the latter, the shots don't look quite right, but the extended idea is quite intriguing.

Coke Cup Ads

Some amazing animation for the World Cup from Coca-Cola. Santo, Buenos Aires

Third Person Life

Sure I was asking "Why?" when I saw the puppet, but the insight is so well illustrated I can't imagine this any better.

All That Glitters

These are really wonderful. Breakthrough communication. Rethink, Vancouver, Canada (Former ADCD Awardshow Judge was the Writer)

Golden Billboard: A billboard wrapped in 22-karat gold has been unveiled by Rethink to promote the new “Treasure!” summer exhibit at the Vancouver’s science-based museum. The 18.5-square metre billboard–which took three weeks and $11,000 to produce–is the first of its kind in the world, said Rethink spokeswoman Jennifer Newstead. The golden behemoth was created with the help of Brian Dedora, a master gilder in Vancouver. Located near the busy Granville Island market, the billboard was covered with gold pounded so thinly that only 56 grams of the precious metal was needed to cover the entire surface. The three-dimensional letters that spell out the headline “2 oz. of Gold Can Cover A Billboard” are covered with gold as well.

Diamond Billboard: A billboardwith glued 9,000 dazzling glass “diamonds” to a billboard to promote Science World’s Treasure exhibit, and to dramatize this fact: compared to most other gems, diamonds aren’t all that rare.

Senior Citizen Advertising

You hardly ever see advertising for the octogenarians outside of AARP, and it is rarely fun. Besides, the pigeon image is wonderful.

Animal Cross Training

Optus Secret Training Camp from Paranoid US on Vimeo.

Really well put together.

Knock up your iPhone

Love the idea and the spirit, can't imagine anyone really using it after the rubbing that is. Beyond that, great product tie in with the VR code and awkward/great insights. AKQA

In a Confused Galaxy, Far, Far Away

Undecided on this, but it is hard to look away. Not sure they are living up to their promise of celebrating originality by delivering a parody. Then again, I liked it better than the original anyway.

Interview with Sam Maclay, ADCD Annual Show Judge

Sam Maclay, creative director and a founding partner of 3 Advertising in Albuquerque, New Mexico, sits down with Art Directors Club Denver and talks about past projects, what it's like to run an agency and what he's looking forward to seeing in Denver. Meet Sam and the other judges June 11, 2010 at Rocky Mountain College of Art & Design.

Unexpected

Ground breaking content for McDonalds, even if it is from outside the states. BETC Euro RSCG, Paris, France

3dTV for Sony

Let the era of 3dTV clever advertising begin, because everything is better when it explodes. I might even watch soccer, if it explodes. Anomaly.

Best Insight

This is nearly perfect, great insight, wonderful photography, even casting is really well thought through. One of the better ads seen for a while. ACW Grey, Tel Aviv, Israel