Humansynthesizer

This is fun and it does seem to have some actual physics to it, wish it were more believable though.

Uhhhh, just watch.

Lets see, thin, yep. Light, portable yep. Fast? Memory? Battery Life? Viral probably. Which means that your brand will be recognizable, but not for a computer, certainly for ass catching. So I looked up the website, and yep, they don't sell ass catching. So I'm left wondering, how did I miss the market segment that likes to associate their asses with their computer. Even if they think it is funny.

Which begs the question: How far will you go for brand awareness at the cost of brand experience. Love to meet the guys who sold this in.

Stiller and Shaq

This is a fun gem of a commercial. It might just be the completely random combination of elements, or the inspiration from faster, better internet, or maybe the simple joke of Ben barely over the wheel of the car that makes me have to like it.

Photography as Film

Red One, Canon 5D Mk II, and Panasonic Lumix GH1 Footage Comparison from marty meyer on Vimeo.

Check out the test between Red One, Canon 5D Mark II, and Panasonic Lumix GH1 with a range of lenses for film quality. These are beautiful and one should see the next milestone for film making. the lines are blurring between film and photography, and we all should be excited (or I'll be excited on my own). Vimeo has the HD version worth seeing, via Gizmodo.

Potatoes

See, even tubers can be fun if you have the right idea. Love the installation. Juniper Park, USA.

Clever

Clever without trying too hard to be so. DDB, Denmark

Art & Copy, a new film coming Aug. 21

Just Do It. Arguably the most iconic tagline of the late 20th century.

Did you know Dan Wieden crafted this masterpiece for Nike shortly after hearing a captured serial killer say “Let’s do it.” to a firing squad?

Migrate south from Portland to San Fran, and advertising legend Hal Riney tells a more personal story. He opens up about his father being hauled off to prison, which later steered Riney into advertising as an outlet for self-expression.
On a surface level, that’s not exactly a stirring story. Then again, consider Riney masterminded the commercial for Ronald Reagan that all but locked him in for a second presidential term.

Such stories may be a far cry from the days of Mad Men, yet have been vital factors in molding modern American culture. And such stories loom large in Art & Copy, a new film produced by The One Club and premiers August 21 at Denver’s very own Starz! Film Festival.

Directed by documentary filmmaker Doug Pray (Scratch, Surfwise), this hypnotic visual treat glides us through historic campaigns and the advertising luminaries who conjured such powerful ideas. The film captures the energy and passion of Lee Clow (Apple), George Lois (MTV and Tommy Hilfiger), and Phyllis Robinson (Clairol). Rare interviews from Jeff Goodby and Rich Silverstein, Cliff Freeman, Jim Durfee, Mary Wells and Dan Kennedy also splash onto the silver screen.

We get a unique peek under the tent of the creative process and show how products jumped off the shelf to become lifestyle icons the world loves and embraces. And in a world polluted with junkyards of bad advertising, it’s important to observe and celebrate the power of good advertising.

Art & Copy captures that.

We invite you to come see Art & Copy, with wine and food served following the showing. This mesmerizing film will be introduced by Rob Reilly from Crispin, Porter + Bogusky. Rob is a partner and co-executive creative director, who served as global creative director on Burger King (yes, he’s responsible for the creepy King). Today, he and his partner oversee digital and brand communication for powerhouse clients at CP+B such as Volkswagen, Microsoft and Coca-Cola.

Art & Copy
• Sponsored by Art Director’s Club of Denver and Denver Film Society.
• Premiers Denver, August 21 at 7:30 p.m.
• Starz! Film Center at the Tivoli (9th and Auraria, Denver)
• Appetizers and wine, following the show
• Tickets available at denverfilm.org (click on August 21)
• General admission: $9.50. Seniors and students: $7. Denver Film Society members: $6.

Interactive Building

La Vitrine - Montreal from steven bulhoes on Vimeo.

Very cool installation for Montreal's Sainte-Catherine Ouest. Would be great to see more of this.

Go, Bees, Go

Do you know what Colony Collapse Disorder is? It's worldwide condition that's wiping out honeybees at catastrophic rates, and nothing can be done about it. Goodby Silverstein & Partners and their ice cream client, Haagen-Daaz beg to differ.

All hail experienceproject.com, an educational format that eggs on people to make active leaps and bounds for different causes.

The smorgasbord of social media (Twitter, Facebook, flickr) has side dishes of challenges, including eating nothing but natural foods for seven days straight. Getting your own virtual bee, and planting flowers are delightful applications you can engage in.

Stella Artois

When you are going to do retro, do it right, that would include bringing Robert McGinnis out of retirement to bring his iconic style to life. Mother did just that and the results are stunning (admittedly more than the average consumer will get) and well worth the effort. Even the pencil is amazing. McGinnis still has it.

Samsung Camera Trick

Samsung seems to have figured a new way to crack the YouTube Viral Video phenom: Magic. They put in this well produced, amazing trick, featuring a camera, and its video quality (nice job there) and then ask the audience to tell them how they did it. To one up that idea, they can track how users use the video. Pretty great thinking and production, especially on a YouTube exclusive.
Read the full article on AdAge.

Cool

This is just fun, via Make and Daito Manabe. Lots of ideas jump out at me.

More Backlash

Erin Hanson's geniusness.

Nikon Coolpix

Why is it that brands immediately jump to cheese when the product benefits are revolutionary? Cool product that with product usage that just feels lame, especially the "on the shirt guy."

Mertin Design Group

They are looking for creative individuals, including writers, P.R. professionals and designers to share office space and business opportunities. They have a wonderful location on Old South Pearl Street, complete with a drop dead gorgeous garden area and lots of good karma. They are near all the businesses and restaurants on South Pearl, close to Washington Park, South Broadway and highway access. They have offices and a beautiful garden house to rent.

Please contact Barry at barry@mertendesign.com, outlining your background and how you might fit into their creative compound.

Painted Animation

The Dog and the Butcher by Jonathan Holt from Jonathan Holt on Vimeo.

Can you not fall in love with the art of this. Painted 3d, lovingly put together by student Jonathan Holt of Ringling College of Art and Design.

Prius Energy

This is how you make the consumer happy about advertising, give them something they need and want but keep it close to your core messaging. Not interuptive, helpful. More brands should think like this. Add the bonus points for how visually dynamic it is. Saatchi & Saatchi, Los Angeles, USA

Speeds

Simple idea that may not have been easy to discover, none the less, brilliant. Cramer-Krasselt, Milwaukee, USA

Wide Lenses

Now that we know what women think, now its set to what men have in mind. Wide angle lenses, that's right. Publicis, India

Men, not so good

In any language, men will always be viewed the same, not as good as chocolate. Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina