Monday, April 20, 2009

When you're winless, you can only go up.

The 0-16 Detroit Lions needed some change (obviously). Off the field comes this new logo. While the team's Honolulu blue, white and black uniforms are untouched, the logo has more of a fierceness with the name in an italicized slant. But they're 0-16, so is anyone really paying attention?

Ok, we are. As far as sport logos go, more specifically, NFL logos (yes, there is a style) the illustration is not bad. In our opinion, it's kinda like IBM. Updated classic. BUt, not so sure about the typography. Not doing it for us.

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