Tuesday, February 2, 2010

A c-store not like any other.

Let me be completely frank: I'm afraid of most c-stores. I find them to be sketchy, dim, dirty, and filled with unsavory smells, looks and people. I will only go in one if I'm on a very, very, very long road trip and my only other restroom options are large plants. But, Cumberland Farms may have me second-guessing my c-store aversion. They have totally redesigned their logo, their store layout, their philosophy and their online presence. You can become a fan of their "chill zone" on Facebook, watch YouTube videos of their new flavors and actually provide suggestions for improved quality on their website. A C-store that focuses on c-store things like dairy products, frozen drinks and coffee, but without all the c-store grossness. Check out their new online digs here.


Wes Stone said...

Very Cool, we are putting the link on mycstoreworld.com

What is MCW?

MCW is a social platform for the industry’s interests and passions online. With MCW you can make your brand social, you can amplify yourself or simply forge strong relationships with like minded people.

Why you will love MCW-

So easy it just works- In less than 30 seconds, get your MCW page up and running. Then deliver a compelling social experience to thousands of people with a click of your mouse.

Member engagement- connect people around your brand or business. Drive deeper engagement than you’d get on a blog or website and tap into the memberships data.

Make it your own- fully integrate your brand and wield complete virtual control. Establish a social identity that amplifies your brand.

Unique experiences- mix and match 15+ features on your own page to deliver the social experience right for you. Share your network with the world or maintain a private circle.

Go Viral- Exponential growth is in our DNA. Automatic Twitter integration, email invitations, and branded media players with photo and video application will establish your company.

Profit from MCW- Turn your passion into profits or drive a grassroots media campaign for your business or brand.

Thanks so much Keep up the good work!

Anonymous said...

All the work you mentioned was done by Full Contact Advertising not Moseley Group.